In content analysis, thematic units are
a. those occupying observable space or time in media
b. units of language such as words or sentences
c. stories or dramas
d. persons or events
e. broad topics
e. broad topics
Communication & Mass Media
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An appealing party is referred to as the
a. appellee. b. respondent. c. appellant. d. plaintiff.
Communication & Mass Media
The handshake, according to the hierarchy designed by Heslin and Alpern, is categorized as __________ communication
a. intimate b. friendship c. social d. professional
Communication & Mass Media