All of the following are true about price promotions except:
a. these are permanent discounts
b. they induce trial
c. they overcome consumer resistance to adoption
d. they attract new customers who buy more over time
e. they could have a negative impact on brand equity
a
Business
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Indicate whether the statement is true or false
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________ processes are the processes by which a new employee learns the shared values of the organization
A) Transformation B) Actualization C) Socialization D) Secularization E) Transculturation
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