Inference rules, or ________ rules, offer advice on how to solve a problem, given that certain facts are known

Which of the following statements pertaining to a life insurance contract is CORRECT?

A) The term unilateral refers to the legal obligations of the policyowner. B) The term aleatory indicates that the values received by each party may be unequal. C) The term conditional indicates that the insurer will pay benefits regardless of a loss. D) The term adhesion indicates that the parties to the contract have a right to expect honesty from each other."

Answering the "who are our customers?" question by focusing on current customers is referred to as

a. marketing myopia. b. the tyranny of the served market. c. customer intimacy. d. bifocal vision. e. blue ocean strategy.