Which type of persuasive message is designed to help the audience feel good about complying with the request?
A) Customer claims
B) Sales messages
C) Motivational messages
D) Team decision-making messages
E) Requests for favors
Answer: E
Explanation: E) More persuasion is required if you ask people to do something that involves effort, requires them to choose between alternatives, or differs from their plans. In those cases, you will need to make a persuasive request that helps the audience feel good about doing the favor. If possible, the request will also show how the audience will benefit from helping you.
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The portion of an asset's sale price that is below its book value and below its initial purchase price is called ________
A) a capital gain B) recaptured depreciation C) a capital loss D) book value
The total rate of return on an investment over a given period of time is calculated by ________
A) dividing the asset's cash distributions during the period, plus change in value, by its beginning-of period investment value B) dividing the asset's cash distributions during the period, plus change in value, by its ending-of period investment value C) dividing the asset's cash distributions during the period, minus change in value, by its ending-of period investment value D) dividing the asset's cash distributions during the period, minus change in value, by its beginning-of period investment value