Which of the following companies uses a direct marketing channel?
A) Fishhooks, a factory that manufactures fishing equipment that it ships to hobby stores worldwide
B) Germfight, a factory that manufactures dental products that it distributes only to select department stores
C) Apple Blossoms, a company that sells its cosmetics exclusively through Ray's Retail Store
D) Holly Wreaths, a store that sells Christmas ornaments to customers via its online click-to-order catalogs
E) Showdown, a clothing store that stocks merchandise from different international brands
D
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Merit pay, gainsharing, and profit sharing are all methods of:
A. including employees in organizational planning. B. disassociating compensation from performance measures. C. disseminating organizational learning. D. increasing employee participation in strategic decision making. E. linking compensation to performance measures.
Which of the following is not an intangible asset?
a. Trade name b. Research and development costs c. Franchise d. Copyrights