The process of finding out about a speaker’s intended listeners is called

a. research.
b. audience analysis.
c. listener adaptation.
d. power priming.

Answer: b

Communication & Mass Media

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When you assess the appropriateness of the disclosure to the situation itself, you ______.

a. estimate risks b. are consistent c. choose the appropriate context d. are relevant

Communication & Mass Media

Explain the distinctions among questions of fact, value, and policy. Give an example of a specific purpose statement for a persuasive speech on each question.

What will be an ideal response?

Communication & Mass Media