When marketers refer to "fast-food culture", or "credit-card culture" they are referring to a cosmopolitan culture which is comprised of various segments of the population which are interconnected

Which of the following guidelines is NOT appropriate when preparing memo and letter reports?

a. Use personal writing style, including first- and second-person wording. b. Use deductive approach, regardless of the message content. c. Use headings, tables, and graphic elements as needed. d. All of the above are appropriate.

The FDA has proposed rules that would classify cigarettes as a medical device and thereby severely restrict the types of advertising that could be used. What forms and types of feedback would the tobacco companies have during the rule-making process by the FDA?