The ultimate goal of copyediting is to
a. serve the publication by assuring credibility due to no typos or grammar errors
b. serve writers by assuring the final version of the story is accurate
c. serve time-pressed readers with stories that are useful and easy to understand
d. serve the profession by preventing copy mistakes
c. serve time-pressed readers with stories that are useful and easy to understand
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A presidential candidate purposely mixes very general ideas and concepts with very specific details and statistical data in her campaign speech. What is she doing?
a. limiting the amount of information b. varying the level of abstraction c. providing support for the central idea d. repeating the points to be remembered
Tom has worked as a teacher for several years and has developed a template for introducing himself to librarians. He has developed a(n) _____
a. schema b. categorization c. interpersonal script d. prototype