Reasoned __________ describes the balance of open-mindedness and critical attitude needed when evaluating others' messages

_________ help your listeners understand unfamiliar ideas, things, and situations by showing how these are similar to something they already know

Fill in the blank(s) with the appropriate word(s).

Describe audience analysis. What information can be gathered? How can this information be gathered? What does the information do for the speaker?

What will be an ideal response?