________ is the fundamental rethinking and redesign of business processes to achieve improvements in critical measures of performance such as cost, quality, service, speed, and customer satisfaction

Which of the following is not a method for improving readability?

A) Using meaningful subject lines B) Varying sentence length C) Using short paragraphs D) Include lists and bullets E) Use effective headings and subheadings

Key performance indicators are measurements that help an organization do which of the following?

A) create marketing strategies for new products B) quantify progress toward the achievement of marketing objectives C) analyze competitors' media strategies D) determine employee compensation packages E) analyze the artistic value of marketing communications