Aggregating customers into groups based on common needs is referred to as:
a. target marketing.
b. needs-based grouping.
c. market segmentation.
d. market implication.
e. strategic marketing.ga
Ans: c. market segmentation.
Business
You might also like to view...
Which of the following is a registration statement used by large companies that already have a significant following in the stock market?
A. Form 8-K B. Form 10-K C. Form S-1 D. Form S-3
Business
The failure of Ohio Life Insurance and Trust in 1857 did not signal the start of a recession due to prompt actions by the Fed
Indicate whether the statement is true or false
Business