Aristotle emphasized the importance of ________ in conveying new ideas and facts through images of the familiar

a. truth
b. metaphor
c. syllogism
d. Marxism

b

Communication & Mass Media

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Which of the following describes the Contingency Theory of Accommodation?

A) The practice of public relations exists somewhere between accommodation and advocacy. B) Individual practitioner roles vary from being technical to managerial. C) Accommodation is the ideal role of the practitioner. D) The focus is on the social legitimacy of organizations. E) Public relations practices should reflect prevailing public opinion.

Communication & Mass Media

Ethnography is a naturalistic way of looking at the impacts of communications media

a. True b. False

Communication & Mass Media