A derived element must be output from at least one process that it is not input to

________ is based on the development, design, and implementation of marketing programs, processes, and activities that recognize their breadth and interdependencies

A) Niche marketing B) Holistic marketing C) Relationship marketing D) Supply chain marketing E) Demand-centered marketing

Return on marketing investment refers to the net return from a marketing investment divided by the costs of the marketing investment

Indicate whether the statement is true or false