__________is the effort to capture media attention—for example, through articles or editorials in publications or through human-interest stories on radio or television programs
Fill in the blanks with correct word.
ANSWER: Publicity
Publicity is the effort to capture media attentionâ€"for example, through articles or editorials in publications or through human-interest stories on radio or television programs. It is soften initiated through press releases that further a corporation's public relations plans.
Business
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