Which of the following allows a firm to educate potential consumers about the features of a product?

A. Direct selling

B. Mass media advertising

C. Pull strategy

D. Standardized advertising

E. Lag strategy

A

Business

You might also like to view...

In group insurance, to avoid proving insurability an employee usually needs to join the group insurance plan:

A. During the probationary period B. During the enrollment period C. After the elimination period D. At anytime with group insurance

Business

A major responsibility of staff specialists is to ensure that lessons learned in more advanced markets are applied to the management of their products in smaller, less developed markets

Indicate whether the statement is true or false

Business