Which of the following is true of magazine economics today?

a. circulation of most magazines is up
b. the number of magazines being published is decreasing
c. advertising rates are down
d. smaller special interest audiences are not appealing to advertisers

ANSWER: b

Communication & Mass Media

You might also like to view...

The conflict aftermath influences our satisfaction with a particular conflict but has little influence on future interactions among conflicting parties

Indicate whether this statement is true or false.

Communication & Mass Media

Early in her speech, Chloe tells the audience she will be discussing the three primary causes of child obesity: eating patterns, activity levels, and genetics. What is Chloe doing in this speech segment?

A. synthesizing B. outlining C. summarizing D. forecasting

Communication & Mass Media