Advocacy for the public relations practitioner can mean all of the following EXCEPT ________
A) standing up for what their employers represent
B) advocating for what their publics need
C) advocating for one's employer, regardless of their position
D) resigning one's position if necessary
C
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In the context of the given scenario, which of the following is a strength of Raney Pharmaceuticals Corp.?
A. New regulations have been passed limiting their ability to sell certain formulations over the counter. B. As compared to their competitors, their management team is by far the best in the industry. C. The company has inadequate financial resources to invest in their operations. D. They have fallen behind in research and development in the last few years. E. More people are becoming interested in natural alternatives to traditional chemical pharmaceuticals; this trend is expected to continue over the next decade.
Shondra wants to develop a meal delivery service business and is working through the STP process. After establishing her objectives, describing potential market segments, and evaluating the attractiveness of each segment, Shondra now has to __________
Fill in the blank(s) with the appropriate word(s).