Kodak's marketing team identifies a group of people who are most likely to use the company's new digital photo technology and create advertisements specifically for them. In a communications model, these individuals are:

A) senders.
B) decoders.
C) receivers.
D) subjects.

C

Business

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The balances in the liability and revenue accounts are increased with a credit.

a. true b. false

Business

In a marketing research report, recommendations should:

A) always be included B) never be included C) be included if agreed upon by the researcher/client D) be carefully edited E) only be included in the oral report

Business