Which of the following is true about a strategic market plan?
A) It is a short-term marketing strategy.
B) It is referred to as tactical marketing strategy.
C) It lacks specific performance objectives.
D) It has a 1-year time horizon.
E) It has a 3- to 5-year time horizon.
E
Business
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A rational and analytical way of looking at decisions is called the ________
A) judgmental process B) information super highway C) intuitive process D) subjective instinct E) decision-making process
Business
Determine the five-year equivalent annual annuity of the following project if the appropriate
discount rate is 16%. Initial Outflow = $150,000 Cash Flow Year 1 = $40,000 Cash Flow Year 2 = $90,000 Cash Flow Year 3 = $60,000 Cash Flow Year 4 = $0 Cash Flow Year 5 = $80,000 A) $7,058 B) $9,872 C) $9,454 D) $8,520
Business