School officials are proposing a new plan to increase the number of required classes for students to take which will reduce the number of electives they can take. Officials believe their proposal will be met with a lot of reactance. What strategy could they use to reduce reactance among students?
a. use humor when explaining the proposal
b. use inoculation and warn students they will be presented with a persuasive message
c. stress the benefits of the new plan to students
d. avoid using directive language
d. avoid using directive language
Communication & Mass Media
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The emergence of television as a national medium and as a fresh obstacle for the expertise in public relations occurred during the
a) 1950s. b) 1960s. c) 1970s. d) 1980s.
Communication & Mass Media
It is appropriate for speeches of tribute to include details which are not
specifically relevant to the biography of the individual being honored. Indicate whether the statement is true or false.
Communication & Mass Media