The text suggests six ways to gain attention during your introduction. List at least three, and provide an example of each

What will be an ideal response?

Answers will vary. Students may cite any of the following: 1) Ask a question. 2) Refer to recent happenings. 3) Use an example, illustration, or narrative. 4) Share a quotation. 5) Cite a little-known fact or statistic. 6) Use humor.

Communication & Mass Media

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Briefly describe two gender differences in touching behavior and explain why these differences occur

What will be an ideal response?

Communication & Mass Media

Strategic planning is the stage between ________ and ________

a. The client pitch and fact gathering b. Fact gathering and creative execution c. Copywriting and art direction d. Concept testing and the big idea

Communication & Mass Media