NutriSystem has typically targeted its weight loss programs toward women. Recently, however, it stepped up its efforts to attract male customers
As the company repositioned its brand for a different target audience, it was most important for NutriSystem to do which of the following?
A) identify what competitors charge for their products
B) understand the wants and needs of the new targets
C) determine what type of sales force will be used
D) identify which marketing channels will be used
E) train salespeople in interacting with new targets
B
Business
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What measurement tool does HRM use when determining the profits that remain after the cost of capital has been deducted from operating profits?
What will be an ideal response?
Business
Companies that sell products whose prices are set by market forces are called
a) price takers. b) price givers. c) price leaders. d) price setters.
Business