Which of the following is the process individuals or groups go through to select, purchase, use, and dispose of goods, services, ideas, or experience to satisfy their needs and desires?

A) the consumer decision-making process
B) the family life cycle
C) cognitive dissonance
D) consumer behavior
E) extended problem solving

D

Business

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Vital Health Products found out that they had to reduce the length of the tread in their treadmills sold in China owing to the shorter legs of the average Chinese person. By doing this, Vital has achieved product _____.

A. homologation B. standardization C. dilution D. flexibility E. repositioning

Business

Level of quality, features, functions, and design are all examples of ________

A) core benefits B) product attributes C) levels of a product D) product mixes E) product utility

Business