At Disney World, employees use ________ in order to make customers happy on the spot
A) empowered decision-making
B) top-down decision-making
C) the Delphi technique
D) nonprogrammed decisions-making
A
Business
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In MacPherson v. Buick, where the wheel on a new Buick collapsed, causing the car to crash, injuring MacPherson, the court of appeals held MacPherson could sue:
a. Buick for negligence under contract law b. Buick for deceptive sales practices c. Buick for strict liability under contract law d. Buick for strict liability under tort law e. none of the other choices
Business
If the business marketer can identify meaningful and profitable market segments at the macro level, the segmentation process is complete
Indicate whether the statement is true or false
Business