If you were constructing an audience-analysis questionnaire and wanted to learn how many of your listeners believe in extraterrestrial life, which of the following would be the best kind of question to ask?
A. fixed-alternative question
B. opinion question
C. scale question
D. open-ended question
E. leading question
Answer: A
Communication & Mass Media
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The development of a relational culture is part of the navigation stage of romantic relationships
Indicate whether the statement is true or false
Communication & Mass Media
If your market has 100,000 television homes and 30,000 are tuned into your program, your rating is
A. 60. B. 70. C. 50. D. 30.
Communication & Mass Media