The supply-side measurement method focuses on potential exposure to the brand by assessing the extent of media coverage, and the demand-side method focuses on exposure reported by consumers

Atom, Inc has a division that manufactures a component that sells for $150 and has a variable cost of $30

Another division of the company wants to purchase the component. Fixed cost per unit of the component is $20. What is the minimum transfer price if the division is operating at capacity? A) $150 B) $30 C) $50 D) $20

An IS auditor wants to ensure that the organization's network is adequately protected from network-based intrusion via the Internet and the World Wide Web. A firewall that is properly configured as a gateway to the Internet protects against such intrusion by:

A. Preventing external users from accessing the network via internal rogue modems B. Preventing unauthorized access to the Internet by internal users C. Preventing unauthorized access to the network by external users via ad-hoc wireless networking D. Preventing unauthorized access by external users to the internal network via the firewalled gateway