The advent of ________ has put buyers and sellers on much more equal footing
A) cloud computing
B) B2B marketing
C) adaptive technology
D) social media
E) pop-up advertising
Answer: D
Explanation: Due to social media, consumers are no longer passive recipients of broadcast advertising messages. Instead, they participate in unstructured conversations with companies and with each other. The result has been a profound power shift that puts buyers on much more equal footing with sellers.
You might also like to view...
Yelp is a popular content curation site, in which someone with expertise or interest in a particular field collects and republishes material on a topic in that field
Indicate whether the statement is true or false.
A trial balance has a debit total of $10,000 and a credit total of $9,900 . Which of the following could be the cause of the 'out-of-balance' trial balance?
a. A debit to Cash for $50 was posted as a credit to the Cash account. b. A credit to Cash for $50 was posted as a debit to the Cash account. c. The Accounts Receivable account with a balance of $100 was omitted from the trial balance. d. The Capital account balance was understated by $500. e. The Office Equipment account is listed on the trial balance with a debit balance of $500 instead of $1,500.