The Nederlander Organization has used the Internet:
a. To change ticket prices for certain markets, particularly Evita.
b. To expand the brand and sell tickets online for shows anywhere with a Nederlander theater.
c. To decide what shows are hits in New York and therefore get to tour.
d. To post clips from shows that are in its theaters so people will be more willing to buy tickets.
Ans: b. To expand the brand and sell tickets online for shows anywhere with a Nederlander theater.
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