Compare and contrast the terms race and ethnicity
What will be an ideal response?
Answer: Ethnicity is a broader concept than race, incorporating both the genetic background of race and cultural issues such as language and national origin. These terms are neither absolute nor precise; millions of people have mixed racial heritage, and ethnicity doesn't always have fixed boundaries that clearly distinguish one group from another.
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Which one of the following statements is NOT true?
A) Weak-form market efficiency implies that investors who have access to inside or private information will be able to earn abnormal returns. B) Semistrong-form market efficiency implies that investors who have access to inside or private information will be able to earn abnormal returns. C) Strong-form market efficiency implies that investors who have access to inside or private information will be able to earn abnormal returns. D) None of the above.
Many people assume that personality must be related to consumer behavior. Knowing a customer's personality profile should help predict what she or he will buy, and how decisions will be made in the marketplace
Researchers, however, have been frustrated in their search for a unified theory of personality that would explain consumer behavior. Use trait theory to explain why this is so.