Which of the following would be classified as an opportunity in a SWOT analysis of Fun Spot?
A) A rival amusement park announces plans to open three new rides next season.
B) A new luxury hotel is being constructed in the area, with the aim of luring more high-spending families on vacation.
C) Gail and Ron have paid off the mortgage on Fun Spot, significantly reducing their monthly expenses.
D) Fun Spot employees tend to be enthusiastic and young, projecting an image of fun and vitality at Fun Spot.
E) Fun Spot plans to further diversify its offerings by beginning a two-week summer camp for elementary school students.
B
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The marketing plan sales forecast would be an output from the marketing plan for the ________
department. A) operations B) engineering C) finance D) professional services