Service consumption can be divided into what three principal stages?
What will be an ideal response?
Prepurchase, service encounter, and post-encounter.
Business
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Which of the following is an inferred measure for segmenting a market?
a. Age and gender b. Family life cycle c. Psychographic/lifestyle d. Decision role e. Social Class
Business
All of the following are examples of absolute systems EXCEPT:
A. Essay comparing the employee to other team members B. Essay identifying employee strengths and weaknesses C. Graphic rating scales D. Critical incidents
Business