Why was Aristotelian thinking replaced by a more pragmatic approach in Communication Studies?
a. There was an increased interest in public persuasion.
b. Aristotle’s approach is irrelevant in modern contexts.
c. Communication scholars wanted to reach a broader audience.
d. The study of rhetoric moved to focus solely on political speech.
c. Communication scholars wanted to reach a broader audience.
Communication & Mass Media
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Training delivery should be adapted to organizational culture
Indicate whether the statement is true or false.
Communication & Mass Media
______ happen(s) when you put like qualities together, inferring positive qualities based on a few positive qualities or negative qualities based on a few negative qualities.
a. Symbiotic perception b. An implicit personality approach c. The halo effect d. Positive face
Communication & Mass Media