The role of marketing intermediaries is to transform the assortments of products made by retailers into the assortments wanted by producers

Which of the following changes, if of a sufficient magnitude, could turn a negative NPV project into a positive NPV project?

A) a decrease in the estimated annual sales. B) an increase in the initial investment. C) a decrease in the fixed costs. D) an increase in the discount rate.

When the frequency in any cell of a contingency table is low, it is ________

A) time to stop the analysis B) OK to ignore this and move on to finish the analysis C) OK to proceed if the phi coefficient is used D) time to increase the size of the table E) time to reduce the size of the table by combining categories