The various measurement methods that can be used in PR activities are communication audit, pilot test and split messages, meeting and event attendance, and
a) newsletter readership.
b) evaluation process.
c) message identification.
d) attitude measurement.
a
Communication & Mass Media
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Longer, loosely framed shots are typically used to convey a sense of
a. entrapment. b. chaos. c. freedom. d. hostility.
Communication & Mass Media
A law protecting reporters from having to reveal their sources is called a
a. shield law b. absence of malice law c. First Amendment extension
Communication & Mass Media