The percentage of customers entering the process divided by the total number that tried to enter is ________

For a promissory note, the entity to whom the promise of future payment is made is the ________

A) maker of the note B) endorser of the note C) banker of the note D) payee of the note

The marketing of two or more brands together to encourage co-consumption or co-purchases is:

A) ingredient branding B) cooperative branding C) complementary branding D) flanker branding