Based on Leon Festinger's theory, in a political campaign, individuals likely would seek information that supports their own points of view
Indicate whether the statement is true or false
TRUE
Business
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The formulation, imagery, and consumer appeal of Colgate's Total brand toothpaste were designed to translate across national boundaries. This new global brand represents which type of product innovation?
A) discontinuous innovation B) dynamically continuous innovation C) continuous innovation D) comparative innovation E) dynamically discontinuous innovation
Business
Duty-free shopping is an important component to airport retailing where global flights exits
Indicate whether the statement is true or false
Business