Which of the following capital budgeting techniques does not routinely rely on the assumption that all cash flows occur at the end of the period?

Establishing and communicating the distinctive benefit(s) of the company's market offering for each target segment is called ________

A) market research B) market positioning C) marketing effectiveness D) market segmentation E) market dominance

Which type of relationship is described by the formula: y = a + bx?

A) causal relationship B) linear relationship C) categorical relationship D) Boolean relationship E) a beta relationship