Customer retention is:
a. the only method of measuring customer satisfaction.
b. an organization's continuous attempts to satisfy and keep current customers actively
involved in conducting business.
c. another word for leadership.
d. unnecessary in today's business environment.
b
You might also like to view...
Which statement is true with regard to long-term care insurance?
I. This coverage is not needed if you are covered under Medicare II. Coverage is typically provided for skilled nursing care and custodial care (a) I only (b) II only (c) Both I and II (d) Neither I nor II
In joint costing, the potential conflict between cost concepts used for decision making and cost concepts used for evaluating the performance of managers will be most severe when the ________ method is used
A) sales value at splitoff B) physical measure C) constant gross-margin percentage NRV D) estimated NRV