Philanthropy involves social contributions that are directly aligned with a company's business strategy

Indicate whether the statement is true or false.

Answer: FALSE
Explanation: Philanthropy refers to the donation of money, time, goods, or services to charitable, humanitarian, or educational institutions.

Business

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Profane consumption involves consumer objects and events that are ordinary

Indicate whether the statement is true or false

Business

The "second life cycle" of a recovered customer has the following advantage(s):

A) the customer may feel flattered by your efforts to win him or her back. B) the company is likely to have data about the customer's likes and dislikes. C) the customer is already familiar with your products. D) All of the above.

Business