What is a major advantage of television advertising?

A) production costs
B) placing advertisements
C) targeting potential customers
D) impact through a moving and visual medium

Answer: D

Communication & Mass Media

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Bad news is best presented in the ______ of a message

A) beginning B) middle C) end D) It doesn't make any difference. Bad news is bad news. E) This is a trick question: There is no best way to deliver bad news.

Communication & Mass Media

When was the personal digital stereo player first introduced?

a. 1982 b. 1987 c. 1993 d. 1998

Communication & Mass Media