What is top of mind awareness?
A. The brands consumers already know
B. The most recent interaction a consumer had with a brand
C. The last brand that comes into a consumer's mind
D. The brands a consumer first recalls from memory
D. The brands a consumer first recalls from memory
Business
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A(n) ________ would probably include customer demographics, location, lifestyle information, and a description of how frequently the customer buys the product
A) geocode B) NAICS classification C) segment profile D) internal market audit E) customer guide
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The ___________ is the period when the general marketplace switches over to the new technology
a. chasm b. bowling alley c. tornado d. beachhead e. main street
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