Emotional selling points are usually more powerful than rational ones
Indicate whether the statement is true or false
true
Communication & Mass Media
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Alliteration relies on sound similarities to create interest
Indicate whether the statement is true or false
Communication & Mass Media
In a persuasive speech, a law student wants to demonstrate the truth or validity of a proposition, as is often seen in criminal trials. Which of the lesser-known organizational patterns would be the best fit?
a. the structure-function pattern b. the advantages-disadvantages pattern c. the claim-and-proof pattern d. the who? what? why? where? when? pattern
Communication & Mass Media