Which step in the five-step marketing research process has been left out of the following list: defining the problem, conducting the research, analyzing the research, and addressing the problem in a research paper?
A) developing the research budget
B) choosing the research agency
C) choosing the research method
D) designing the research
E) comparing and contrasting primary and secondary data
D
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Because of its immediacy and pervasiveness, the Internet has replaced human relationships as the essence of societal communication and the public relations practice
Indicate whether the statement is true or false
Organizational philosophy
(a) What the organization wishes to accomplish in general value-laden terms (b) Recognition of relative sacrifices and contributions (c) A description of the values of top management or leaders of the organization (d) The development of specific and specialized work assignments (e) Broad guideline for directing the actions of employees